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Appointment at the head of the Federation : Simon Durand, Regional Director, Fédération de l'UPA Outaouais-Laurentides

Published on 20 November 2023 - By l'UPA

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Saint-Eustache, November 20 – On November 13, Simon Durand joined the Fédération de l'UPA Outaouais-Laurentides as Regional Director. With a bachelor's degree in economics and agri-food management from Université Laval and an MBA from the University of Ottawa, Mr. Durand was the executive director of the Union des cultivateurs franco-ontariens from 2007 to 2019 and of the Ferme d'éducation et de recherche du campus d'Alfred from 2015-2019. Since 2019, he has been General Manager of the Convex Group, an Ontario-based not-for-profit organization comprising 7 companies and 180 employees.

"We celebrate Simon's arrival as Regional Director of the Federation. With his in-depth expertise and unwavering passion for agriculture, Simon embodies a new lease of life for our organization. His arrival marks the beginning of a promising chapter, in which our organization will continue to defend and promote the interests of agricultural producers under the enlightened leadership of a committed visionary", says Stéphane Alary, President of the Fédération de l'UPA Outaouais-Laurentides.

A gifted communicator, Mr. Durand stands out for his ability to forge fruitful relationships. His proven experience working with management teams and boards of directors reinforces his ability to collaborate within teams and positively influence strategic decisions. Known for his contagious enthusiasm and deep commitment to agricultural producers, he positions himself as a passionate ambassador and dedicated advocate of their cause.

"I'm delighted to be joining the UPA family, as I have a strong interest and sincere enthusiasm for returning to the agricultural sector and working alongside producers," says Simon Durand, new Regional Director of the Fédération de l'UPA Outaouais-Laurentides.

Thanks to his involvement and achievements in the agricultural sector, we are convinced that Simon will make a significant contribution to the influence and future of the regional federation. We wish him every success.

About the Fédération UPA Outaouais-Laurentides

The Fédération de l'UPA Outaouais-Laurentides is a union organization representing around 2,500 farm businesses and 4,000 agricultural producers in 11 RCMs, 3 cities (Laval, Mirabel, Gatineau) and 1 agglomeration (Montreal) in the Outaouais, Laurentians, Laval and Montreal regions, offering them professional services and support.